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Global Tank Container Operator
Optimizes Repositioning
Strategy with ICRON

Achieved a global optimization of repositioning process

Maximized order fulfillment

Shortened planning times

Minimized idle containers/tanks and double repositioning

Company Facts
  • Company Name: Global Tank Container Operator
  • Industry: Logistics & Transportation
  • Country: Global
  • ICRON Solution: ICRON Capacity Planning

At a Glance

As one of the leading global tank operator, our client faced a significant challenge: how to efficiently reposition thousands of tank containers worldwide without driving up operational costs. Limited visibility, reactive planning, and disconnected global coordination caused costly inefficiencies. Partnering with ICRON, they implemented a strategic, data-driven capacity planning solution, turning their repositioning strategy into a synchronized, priority-based operation with full visibility and fast decision-making. Discover how a global tank operator tackled complexity head-on to optimize tank utilization, cut tank relocation costs, and stay ahead in the competitive world of global logistics.

Goal: Optimizing Global Container Repositioning to Reduce Costs and Maximize Fulfilment

Moving a tank from one port to another has significant cost implications. Limited visibility or reactive planning strategies can lead to superfluous container movement or missed opportunities to fulfill demand. They partnered with ICRON to gain their support for global and regional repositioning on a weekly basis by developing a tool that suggests an optimal tank relocation based on all known information regarding stocks, orders, and forecasts and allows for scenario analyses to quantify the impact of other options. They wanted to develop a strategic repositioning solution that maximizes order fulfillment while minimizing operational costs.

We can outline their goals as below

01

Optimize Repositioning Strategy

Develop an objective, optimized container movement strategy for entire planning horizon.

02

Priority-Based Container Positioning

Integrate priority logic into every repositioning decision to ensure the right container is in the right place at the right time.

03

Enable Data-Driven Decision Intelligence

Deploy a data-driven, scenario-based decision-making system that fulfills forecasted demand and enables agile tank relocation.

04

Lower Repositioning Costs

Minimize movements and increase equipment utilization to reduce overall transportation and handling expenses.

05

Maximize Customer Order Fulfillment

Align tank availability with forecasted demand to improve service levels and reduce missed opportunities.

06

Avoid Double Handling and Movements

Streamline repositioning flows to eliminate inefficiencies caused by unnecessary tank movements and capacity losses.

07

Reduce Manual Workload

Automate and digitize planning processes to reduce reliance on manual coordination and improve planning speed and accuracy.

01

Optimize Repositioning Strategy

Develop an objective, optimized container movement strategy for entire planning horizon.

02

Priority-Based Container Positioning

Integrate priority logic into every repositioning decision to ensure the right container is in the right place at the right time.

03

Enable Data-Driven Decision Intelligence

Deploy a data-driven, scenario-based decision-making system that fulfills forecasted demand and enables agile tank relocation.

04

Lower Repositioning Costs

Minimize movements and increase equipment utilization to reduce overall transportation and handling expenses.

05

Maximize Customer Order Fulfillment

Align tank availability with forecasted demand to improve service levels and reduce missed opportunities.

06

Avoid Double Handling and Movements

Streamline repositioning flows to eliminate inefficiencies caused by unnecessary tank movements and capacity losses.

07

Reduce Manual Workload

Automate and digitize planning processes to reduce reliance on manual coordination and improve planning speed and accuracy.

Key Challenges

Although repositioning is critical to their operations, various visibility, coordination, and planning agility challenges were ailing the system. At the beginning of this project, our client identified five inherent challenges in their planning strategy.

01

High Tank Relocation Costs

Frequent uncoordinated tank movements significantly increased operational costs. Relocating tank containers too late led to missed opportunities and relocating without need escalated costs.

02

Disconnected Global Planning

Planning across trade routes, regions, and customer accounts was siloed and uncoordinated. Disconnected planning efforts caused inefficiencies and delays across their global network.

03

Inflexible Decision Framework

Manual planning processes can limit operational agility in any business. Inaccurate assessments of trade-offs or a slow response to changing demand can lead to high costs in tank container operations.

04

Reactive Repositioning Strategy

The client’s planning relied heavily on last-minute decisions to respond to shifting demand and tank constraints. This reactive positioning approach created recurring inefficiencies — higher transport costs, rushed redeployments, and missed service windows. When demand surged at key ports, limited tank availability on-site meant repositioning from distant terminals at premium rates. In many instances, competitors with better local availability captured the business first. ICRON enabled the client to position assets more strategically to meet the forecasted demand.

05

Planning Blind Spots

The inability to see the global trade-offs of their decisions and relying on manual planning solutions to optimize tank movements across the global network led to suboptimal outcomes and missed opportunities. Even with access to data on container availability, stock status, and demand, isolated planning processes resulted in blind spots in global positioning and uncoordinated planning efforts.

01

High Tank Relocation Costs

Frequent uncoordinated tank movements significantly increased operational costs. Relocating tank containers too late led to missed opportunities and relocating without need escalated costs.

02

Disconnected Global Planning

Planning across trade routes, regions, and customer accounts was siloed and uncoordinated. Disconnected planning efforts caused inefficiencies and delays across their global network.

03

Inflexible Decision Framework

Manual planning processes can limit operational agility in any business. Inaccurate assessments of trade-offs or a slow response to changing demand can lead to high costs in tank container operations.

04

Reactive Repositioning Strategy

The client’s planning relied heavily on last-minute decisions to respond to shifting demand and tank constraints. This reactive positioning approach created recurring inefficiencies — higher transport costs, rushed redeployments, and missed service windows. When demand surged at key ports, limited tank availability on-site meant repositioning from distant terminals at premium rates. In many instances, competitors with better local availability captured the business first. ICRON enabled the client to position assets more strategically to meet the forecasted demand.

05

Planning Blind Spots

The inability to see the global trade-offs of their decisions and relying on manual planning solutions to optimize tank movements across the global network led to suboptimal outcomes and missed opportunities. Even with access to data on container availability, stock status, and demand, isolated planning processes resulted in blind spots in global positioning and uncoordinated planning efforts.

How ICRON Delivered the Value

A global tank repositioning strategy isn’t just about fixing inefficiencies—it begins with rethinking tactical repositioning worldwide. ICRON’s Capacity Planning solutions met this need perfectly, offering a customer-centric approach to enhancing global strategy. They enabled teams across different regions to coordinate planning efforts through a data-driven and flexible scenario planning system for container movement

  • Repositioning planning at global and regional levels is completed within the same run, increasing agility.
  • Based on the latest data inputs, the global repositioning phase optimizes all associated ports to create a defined global repositioning plan.
  • In the second phase, regional repositioning refines the global plan using updated order and stock data, optimizing all associated ports within each region.
  • This coordination improves container availability, minimizes excess moves, and supports overall cost reduction.
  • Planners gained the ability to work with a flexible sixteen-week planning window, refreshing the repositioning plan every week.
  • This forward-looking planning structure allows teams to make agile changes, prepare for different scenarios, and optimize timing.
  • Planners now make timely, data-driven decisions to prevent idle tanks from redundant moves and ensure customer orders are fulfilled on time.
  • ICRON’s solution embeds business logic around port priorities and container types, ensuring the right container is positioned where it’s most likely needed.
  • Every tank movement aligns with global and regional operational strategies to minimize costs and missed opportunities.
  • For example, prioritizing 40-foot food tank containers to key ports and 20-foot tank containers to low-demand locations.
  • In-depth scenario analysis drives preparedness for multiple eventualities.
  • Planners can quickly assess cost vs. service trade-offs to make agile adjustments when needed.
  • Evaluating different scenarios ensures optimal repositioning outcomes even under volatile demand conditions.

Results

  • Global optimization of repositioning process
  • Maximized order fulfillment
  • Gained the flexibility to meet spot orders/opportunities
  • Regularly meeting safety stock levels
  • Minimized relocation costs
  • Minimized idle containers/tanks
  • Minimized redundant repositioning
  • Seamless data collaboration through system integration
  • Shortened planning times
  • Establishing a collaborative environment
  • Creating a single source of truth
  • Global optimization of repositioning process
  • Maximized order fulfillment
  • Gained the flexibility to meet spot orders/opportunities
  • Regularly meeting safety stock levels
  • Minimized relocation costs
  • Minimized idle containers/tanks
  • Minimized redundant repositioning
  • Seamless data collaboration through system integration
  • Shortened planning times
  • Establishing a collaborative environment
  • Creating a single source of truth

Customer Spotlight

A leading provider specializing in the safe and efficient transportation of chemicals, food, and gases across all major international trade lanes. With a strong global presence and a commitment to superior service, this company continuously seeks to enhance operational efficiency and customer satisfaction.

Working closely with the customer team, ICRON developed solutions that improved visibility, agility, and alignment across operations. By implementing ICRON’s Capacity Planning solution, the customers strengthened their ability to make informed strategic decisions, ensuring optimal tank utilization and positioning across the network.

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