Stay Ahead of Supply Chain Trends with ICRON

A supply chain network is a strategic lever that determines the agility with which the supply chain can respond to market changes, expand to new markets, and balance cost and service trade-offs. Every significant decision – where to source, where to produce, and how to organize the product flow – can be traced back to the structural choices behind it.

Our customer operates a complex global coffee network that spans multiple origins, roasting facilities, blends, and regional service expectations. Keeping this network aligned was becoming increasingly challenging. Shifting demand patterns and supply-side challenges, such as the Suez Canal crisis were adding further complexity. And with limited visibility into true material requirements, our customer needed a better solution to cope with the growing pressure to maintain service levels efficiently.

Our customer set out to strengthen planning across brewing, filtration, and packaging while upholding one of its core commitments to consumers: consistently fresh beer. The planning team needed clearer visibility into true production capacity, faster scenario comparison, and a dependable way to balance freshness requirements with demand.

Maxion İnci Wheel Group is Europe’s largest single-location aluminum and steel wheel producer for passenger, light commercial and heavy commercial vehicles. Planning was becoming a race against complexity. With delivery windows becoming tighter and operations becoming increasingly difficult to coordinate, the planning team needed a more effective approach. What did it take to regain speed, visibility, and control—all at once? Read on to know!

This article explains why beer producers, with their dependence on fermentation cycles, tank behaviors, freshness rules, and flow-sensitive operations, increasingly rely on flow-based production scheduling. It shows how real-time visibility, digital twins, and scenario analysis replace firefighting with data-driven, system-wide decision making. The article concludes that for breweries, advanced flow scheduling and AI-supported decision intelligence are becoming essential capabilities for ensuring efficiency, resilience, and consistent product freshness.

ICRON is pleased to announce that İpekyol Group, one of Turkey’s most established and influential fashion retail organizations, has selected ICRON WFM for AI powered employee scheduling and workforce management across its extensive store network.

Artificial intelligence has long influenced how supply chains plan and perform. In recent years, the spotlight has shifted from generative models that forecast outcomes to agentic, which can detect disruptions and act responsibly within defined limits.

The Sales and Operations Planning (S&OP) professional of yesterday – proficient in spreadsheets and production scheduling – has given way to a new archetype: a strategic business partner who connects supply chain operations with enterprise strategy.

In today’s hypercompetitive and highly complex business environment, companies are constantly searching for ways to gain competitive advantage by improving the speed, efficiency, and quality of the goods and services they deliver to customers through their supply chains. The key to unlocking ...

A global leader in glass manufacturing transformed its operations through a comprehensive digital transformation powered by ICRON.