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Vestel & ICRON: Sales and Operations & Integrated Planning for a Customer-centric Supply Chain

This customer story highlights how Vestel strengthened supply chain visibility and decision control in the electronics manufacturing industry using ICRON’s Decision Intelligence–supported planning platform. Ender Yüksel (General Manager, Vestel) and Vahdet Belada (Deputy General Manager, Vestel) shares how an integrated planning approach helps teams work from a single source of truth and respond faster to changes across the supply chain.

The story focuses on coordinating decisions across planning processes to improve speed, visibility, and cross-functional alignment in a high-SKU, fast-changing manufacturing environment.

Other Videos

Demand Decision Process

ICRON Demand empowers businesses to navigate uncertainty through accurate forecasting using AI-driven methods that take into consideration historical data, reaTime updates, and fast adaptation to changing market conditions and disruptions.

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